- BP beaten in social media stakes by fake tweets | The Wall Blog
- BBC links iPlayer to Facebook
- Chick-fil-A - Reserve A Spicy Chicken Sandwich
The fake BP twitter page @BPGlobalPR is showing, once again, how users can hijack a brand presence on a network. I'd like to say that BP's Official brand presence could do something to prevent this, but given the circumstances, there isn't much that can be done. It seems like BP is just going to have to sit back and take the PR damage from this angle as well.
With Spotify doing social listening & iPlayer doing social watching, it has really come a time where content is better enjoyed with others. I like the idea that the BBC is making it to where their shows aren't just finite episodes, but objects to be passed on.
With Fast food restaurants offering more upmarket menu items, its great to see somewhere bring out an upmarket/unusual experience (if in a mostly novel/tongue & cheek manner) to promote a normal product. It seems like this should be a nice promo for hardcore brand fans and the sporadic Chick-fil-a customer.